Rep Cap helped AI contact center software company SharpenCX refresh its brand and tighten its messaging — and relaunch its website to better reflect both.

AI contact center software company SharpenCX needed a brand update. Learn how Rep Cap refreshed SharpenCX’s brand, messaging and website.

Refreshing a Brands Voice and Identity

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Rep Cap

B2B Content Marketing Agency in Minneapolis &amp; Baton Rouge

Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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Refreshing a Brands Voice and Identity | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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Case Studies

Rep Cap assisted Amplify with developing organic marketing, distribution, and promotion strategy to increase audience growth and to convert new listeners into paying customers. Rep Cap developed show notes, audiograms, and other assets to promote the podcast.

Amplify was looking for assistance in producing a podcast highlighting the extraordinary and unique stories of human resources leaders from all walks of life. Rep Cap assists Amplify in producing, distributing and promoting the podcast.&nbsp; Background Amplify is a boutique recruitment agency, HR leader development platform and community led by Lars Schmidt, who is on [&hellip;]

Amplify Stories From HR Leaders

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Amplify Stories From HR Leaders | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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Punk Rock HR Podcast Header

Rep Cap helps Laurie Ruettimann produce and promote her weekly podcast, Punk Rock HR, which features stories about the workplace.

Laurie Ruettimann was looking to elevate her weekly podcast, Punk Rock HR, in terms of quality, reach and promotion while also saving her time. Rep Cap was brought on to help produce, distribute and promote the popular HR podcast. Background Laurie Ruettimann is an author, keynote speaker, adviser, consultant, career coach, executive recruiter and podcaster [&hellip;]

A Podcast That Can Fix Work

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A Podcast That Can Fix Work | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Rep Cap partnered with Nexus Louisiana to help with reports and interactive landing pages using insights to create eye-catching reports and interactive landing pages for the organization’s website, highlighting its impact on the community through stories, data, graphics and photos.

After rebranding from the Research Park Corporation to Nexus Louisiana, the Baton Rouge, La., tech incubator needed to prepare multiple reports to highlight its annual performance and upcoming 30th anniversary. Nexus Louisiana had a long track record of coaching, capital and connections to share with the broader community, including an extensive list of programs, events [&hellip;]

Telling the Story of 30 Years of Community Impact

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Telling the Story of 30 Years of Community Impact | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

B2B management consultant company Kearney wanted to showcase its research on how the most critical consumer communities approach their relationship with retailers and brands &#8212; in their own voices. So the Inside the Mind podcast tapped into the intricacies of what makes communities unique and the things that bring consumers together.

B2B management consultant company Kearney wanted to showcase its research on how the most critical consumer communities approach their relationship with retailers and brands -- in their own voices.

A Podcast With Punch

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A Podcast With Punch | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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CROP_Applied AI for SIOP Handbook-Cover

Rep Cap helped Aon write and design collateral for the SIOP Annual Conference, which they were sponsoring and presenting at.

Aon partnered with Rep Cap to help write and design collateral for a sponsor presentation at the SIOP Annual Conference. Background When Aon, a leading global professional services firm, was preparing for a major presentation at the annual SIOP (Society for Industrial and Organizational Psychology) conference, they turned to Rep Cap to help them create [&hellip;]

Tapping Into the Power of Print 

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Tapping Into the Power of Print  | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

coursera

Coursera

Rep Cap developed thought leadership pieces (blog posts, long-form content, infographics and video) for Coursera to support a B2B thought leadership campaign.

Rep Cap developed a variety of thought leadership pieces (blog posts, long-form content, infographics and video) for Coursera to support a B2B thought leadership campaign. Background Coursera, a global online learning platform, is built on big ideas. The company hires the brightest minds in Silicon Valley and partners with the world’s best universities. Because of [&hellip;]

Closing the Skills Gap

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Closing the Skills Gap | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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Frontline_Banner_09-24-2020_updated-V2

Rep Cap provided digital event production and social promotion services to help AskNicely put on their first digital event, Frontline Summit.

#frontline: The Global Frontline Experience Summit

AskNicely, a software company focused on customer experience management, partnered with Rep Cap for its first digital event, Frontline Summit. Rep Cap helped the client with digital event production and social promotion services along the way to making the event a huge success. Background When AskNicely was preparing to launch its mobile coaching platform to [&hellip;]

Hosting a New Virtual Summit

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Hosting a New Virtual Summit | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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Joy at Work Podcast_Kearney

B2B management consultant company Kearney wanted to create a new way to engage existing and potential employees. A new podcast endeavor was in order.

Kearney wanted to create a podcast that examined work differently, particularly through the concept of joy. Rep Cap helped Kearney execute this podcast from brainstorming through post-production.  Background Kearney is a management consulting firm whose work is built on strong relationships with leaders across industries. The team wanted to showcase the firm’s focus on creating [&hellip;]

A Podcast That Sparked Joy —at Work

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A Podcast That Sparked Joy —at Work | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

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Prepare for Impact-2

Rep Cap helped consultant and keynote speaker Ryan Estis create a new branded weekly email newsletter experience to share helpful content for sales and business leaders.

When consultant and keynote speaker Ryan Estis and his team began reviewing their existing newsletter, they realized that, while it was performing well, there was potential to improve upon its success as a regular resource for sales and business leaders. Ryan and his team turned to Rep Cap to develop a new experience for their [&hellip;]

An Email Newsletter With Impact 

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An Email Newsletter With Impact  | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Associations

Associations Archives

Associations Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Consulting

Consulting Archives

Consulting Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Education

Education Archives

Education Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Financial Services

Financial Services Archives

Financial Services Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Government

Government Archives

Government Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Healthcare

Healthcare Archives

Healthcare Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

HR Tech

HR Tech Archives

HR Tech Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Insurance

Insurance Archives

Insurance Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Non-Profit

Non-Profit Archives

Non-Profit Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Private Equity

Private Equity Archives

Private Equity Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

See how Rep Cap has helped other B2B companies stand out from the crowd with a cohesive, multichannel content strategy.

B2B Content Marketing Case Studies

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Fuel your account-based marketing and demand gen with differentiated content.

ABM &amp; Demand Gen Content

ABM &amp; Demand Gen Content Archives

ABM &amp; Demand Gen Content Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Attract and retain the talent you need by celebrating the stories of the people who power your business.

Employer Branding

Employer Branding Archives

Employer Branding Archives | Rep Cap | Content Marketing for HR Tech, Insurance &amp; Financial Services

Uncover the expertise inside your organization and develop systems to share it with the world at scale.

Case Studies

Refreshing a Brands Voice and Identity

Brand/Retail Industry

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Amplify Stories From HR Leaders

Amplify

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A Podcast That Can Fix Work

Podcast

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Telling the Story of 30 Years of Community Impact

Consulting

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A Podcast With Punch

Podcast/Consulting

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Tapping Into the Power of Print

Guides & E-books/HR Tech

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Closing the Skills Gap

Brand/Education Industry

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Hosting a New Virtual Summit

Brand/CX Software

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A Podcast That Sparked Joy —at Work

Podcast/Consulting

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An Email Newsletter With Impact

Email Marketing/Consulting

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